At a time when Punjab faced one of its most devastating floods, its beloved celebrities stepped off the stage and stepped into the heart of relief efforts.
Grounded in the Sikh principle of “Nanak Naam Chardi Kala, Tere Bhaane Sarbat da Bhala”, which calls for boundless goodwill and service for all, a constellation of Punjabi artists mobilized to support the flood-affected communities.
Satinder Sartaj
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Satinder Sartaaj, known for his soulful voice, was among the first to act. Through his Sartaj Foundation, he distributed essential relief materials to over 500 displaced families and took charge of operations in Ajnala and Fazilka.
Diljit Dosanjh
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Diljit Dosanjh, whose Saanjh Foundation is well-known for outreach, assessed damage in remote villages of Ajnala and committed to adopting 10 heavily impacted villages across Amritsar and Gurdaspur. His team, led by Sonali Singh, flew in to collaborate with the Global Sikh Foundation, delivering solar lights, tents, medicines, and more.
Ammy Virk
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Ammy Virk joined hands in the mission by pledging to adopt 200 homes, furnishing shelter and stability to families left without dwellings.
Gippy Grewal
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In tandem, Gippy Grewal leveraged his resources to send truckloads of silage and cattle feed—critical aid to protect livestock at a time when their survival was in jeopardy. His local teams in Ajnala and Fazilka operated on the ground to ensure delivery of this support.
Karan Aujla
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The tangible goodwill didn’t stop there. Karan Aujla, along with Bunty Bains and Gurbaaz Singh, donated rescue boats—an essential tool for communities isolated by floodwaters.
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Meanwhile, Sunanda Sharma and Raj Kundra made heartfelt visits to relief camps at Ajnala, offering not just material aid but also emotional reassurance to those affected.
Guru Randhawa
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Guru Randhawa expanded the relief grid by setting up camps in Dera Baba Nanak and Dharowali. These centers offered dry rations, clean water, medicines, and cattle feed to dozens of homes in these villages. Leadership from within the community, represented by resident Parminder Singh, ensured supplies reached areas like Kharar Khurd—places where relief hadn’t yet arrived. Parminder, who lost 15 acres of fertile land to the floods, echoed the spirit of unity: “We are all in this together. We need to hold and lift each other now.”
Jasbir Jassi
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Adding to the chorus of celebrities lending their voice and platform was Jasbir Jassi, who not only engaged actively in relief work in Ajnala, but also used his social media presence to solicit donations.
Vicky Kaushal
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Bollywood and beyond joined the efforts, too. Actor Vicky Kaushal pledged to support the Global Sikh Foundation in running free ambulances and medical vans—augmenting the relief ecosystem with vital healthcare access.
Jass Bajwa
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Jass Bajwa worked as a volunteer with Khalsa Aid—underscoring how celebrity and civic organizations intertwined in a mission of humanitarian assistance.
Many others aligned with grassroots organizations like “Initiators of Change”, which had already launched volunteer-based operations in the flood-impacted areas. Global Sikh Organisation partnered closely with Diljit Dosanjh’s team.
In a broader cultural context, these efforts hold added significance. Punjabi mainstream music and entertainment are often criticized for themes of guns, alcohol, and misogyny—especially for artists such as Diljit Dosanjh, Karan Aujla, AP Dhillon, and Guru Randhawa.
Now, these same voices have stepped forward to deliver humanitarian aid with responsibility and sustained support for their people and land, redefining their public personas through acts of service.
Through disaster and distress, Punjabi celebrities transformed their influence into instruments of compassion and resilience. Their contributions—from boats and food, to medical aid and emotional solidarity—shine as a testament to “Sarbat da Bhala,” offering hope, rebuilds, and collective healing across the flood-impacted districts of Punjab.
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